4 Bedroom (plus Den), 3 Bath home in Saanichton, Central Saanich on Vancouver Island
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Diane Richardson

Buying and Selling Real Estate in Victoria, BC

It’s a brave new world and I’m here to help you navigate it.  Real estate marketing is about using all the effective tools available to help you sell or buy your next property.

All Realtors® will pledge their service to you but how do they back that up?

  • Do they post blogs, sharing information about the market?
  • Do they communicate with potential buyers through social media?
  • Do they tweet on Twitter, giving instant access to your listing long before it ever hits MLS® or the local paper?
  • Do they make sure your property is prominently promoted in multiple places on the Internet?
  • Do they communicate with you in the way that suits you best, whether it’s by phone, email or Twitter?

And why does this matter to you?

  • Social media has overtaken porn as the #1 activity on the web; if your Realtor® isn’t using social media to promote your property the majority of buyers will never see it.
  • The fastest growing age group on Twitter is 25-54 year olds; same demographic as property buyers.
  • If Facebook were a country it would be the world’s 4th largest. The fastest growing demographic on Facebook is 35 years and older.
  • YouTube is the second largest search engine on the Internet, your listing has got to be online, on video.

The Internet is the number one marketing tool of the 21st Century

I have used technology since 1987; I know how this stuff works.  When you list your property for sale with me you get a real estate professional that will listen to you and then market your home for all that it’s worth!

How I use this experience & knowledge to market your property:

  • I have a full-time webmaster that is constantly updating and optimizing my website
  • I post your listing on 5 blog sites that I work on constantly to increase their ranking
  • I post a video of your listing on YouTube.com
  • Your listing is entered on my social networking sites (5 and counting)
  • Your listing will appear on classified ad sites (eg. craigslist & usedvictoria)
  • Your listing will be featured on my website
  • Your listing will appear on the Victoria Real Estate Board MLS®

Over 80% of people looking for real estate go to the Internet.
Your listing will be all over it!

See our rankings on Google; Our Video channels and Blogs 

Traditional media outlets are losing ground.  24 of the top 25 newspapers have reported critical declines in circulation. Magazine circulation has plummeted since 2000.  Television is now being watched, ad-free, on the Internet.

The biggest brands in the world are using social media to market their products. Why wouldn’t you choose the same methods to sell your property?


Contact me
now and we will develop the perfect marketing strategy to sell your property quickly and for top dollar.

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Along with my team I'm attending the Virtual Real Estate Bar Camp in January.  This is an outstanding online conference that offers invaluable information on using social media to market real estate online.

Do Not Miss VREBC


This website is your guide to selling and buying Real Estate in Victoria, British Columbia, Canada.

Homes for sale in Victoria:
Search these greater Victoria communities.

Oak Bay
, Saanich, Central Saanich, North Saanich, Sidney, Langford,Colwood, Metchosin, Esquimalt,View Royal,Victoria West, GulfIslands, Sooke or
Duncan.

Have a look at the information on this website; use the tools that are provided and remember the realities of the world we live in. Choose a Realtor® who uses technology to help you sell or buy your property and save your valuable time.


Today over 80% of people looking to purchase real estate begin their search on the Internet.  What this means to you is that a simple listing on MLS® is no longer sufficient to market your home online.  By constantly working to improve my website’s ranking in the major search engines, using tools like blogs, twitter and networking sites. I make sure your property is seen by the people who are looking to buy. My Marketing Plan to sell your house.

If you're Looking for a home in the Greater Victoria, BC Area. Use my search features to see photos and details on the property.

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Diane Richardson (Macdonald Realty Victoria Inc.): Real Estate Agent in Victoria, BC


Follow me on Twitter


For Buyers
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